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Diesel Launch Party at Academy Mansion

Talking about the February 2016 NY Fashion Week, The New York Times said “Perhaps the biggest, and certainly most elaborate, party of the week came by way of Italy, courtesy of the denim brand Diesel.”

Oxygen was brought in by one of the top fashion event designers in the world to handle all the lighting, sound and video to celebrate the launch of Diesel’s newest flagship store. The setting was Academy Mansion – a four-story spectacular mansion built in 1920. We created different dramatic lighting and video looks for each room. One room we video mapped all 4 walls and the ceiling. In another, we brought in our vintage televisions (think Archie Bunker’s TV) and configured them to play current custom branded content. For lighting, we used a variety of cutting edge fixtures with a little neon thrown in to create different effects from room to room…

From a sound perspective, we provided all the PA, backline and audio engineering for the different performers on different floors including DNCE (Joe Jonas – Cake by the Ocean), Travi$ Scott and Brian Newman.

The beautiful images are courtesy of photographer Clifton Leach.

Bar room with vintage television displays with saturated wall washes and ceiling breakouts

Bar room with vintage television displays with saturated wall washes and ceiling breakouts

Vintage televisions configured to play branded custom content

Vintage televisions configured to play branded custom content

Intimate vignette created with special lighting fixtures and vintage TVs

Intimate vignette created with special lighting fixtures and vintage TVs

Neon neon everywhere - power provided by Oxygen

Neon neon everywhere - power provided by Oxygen

DNCE with Joe Jonas performing Backline, PA and Audio Engineering plus lighting

DNCE with Joe Jonas performing Backline, PA and Audio Engineering plus lighting

Travis Scott performing Backline, PA and Audio Engineering plus lighting

Travis Scott performing Backline, PA and Audio Engineering plus lighting

Ambient Lighting for interior courtyard

Ambient Lighting for interior courtyard

Stain glass effect on windows due to interior courtyard lighting

Stain glass effect on windows due to interior courtyard lighting

Dramatic lighting in hallway between performing rooms

Dramatic lighting in hallway between performing rooms